Our Noisy Brands

Click on our brand logos to find out more!

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Our Noisy History

Take a look back at our journey so far

2016 – A New Chapter

Noisy was acquired by Nichols plc and is now part of Vimto OOH.

In 2016, The Noisy Drinks Company became an official part of the Vimto Out of Home business! This leads our growing portfolio to include frozen, packaged and dispense products.

Following the integration, we are going from strength to strength. We are growing our customer base, growing our team and creating more and more marketing ideas!

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2015

Vimto acquired 49% equity stake in The Noisy Drinks Company.

As the range of products grew, so did our market share, and the development of our UK-wide distribution network fuelled our rapid growth. National accounts such as Butlins, Haven Holidays, Legoland and Alton Towers signed up as the industry began to take note of our industry leading products and support package.

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2009

Shooting for the stars!

We rebranded Sucka Slush to Starslush in 2009, in response to changes in the market and developing consumer demands. We now have a wide portfolio of drinks including Lemon & Lime, Tropical and Vimto! Starslush is now the best-selling iced slush drink in the UK, selling over 15 million cups in 2015 alone!

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2003

Growing strong!

We launched our iced milkshake brand, Slurp, back in 2003. Slurp was developed with the schools market in mind, as a delicious and schools-compliant means of bringing the high street to kids.

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2002

Our journey begins!

We established The Noisy Drinks Company because we wanted to offer the industry
two simple things: better service and a better product.

Sucka Slush, our first iced drink brand, launched in 2002 and was an immediate
success – getting us off to a flying start in many leisure outlets, indoor play centres,
restaurants and bars.

Noisy About Service

An industry-leading products and service package

National-Distribution
National Distribution
The development of our UK-wide distribution network has fuelled our growth over the years, and we now offer full national distribution.
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Unique Freezers
All our equipment is designed and manufactured to our specifications. Our reliable fast-freeze units enable our products to be sold in the most demanding of environments.
Sanitising
Sanitising
Our Territory Managers complete internal and external sanitising to full HACCP requirements with each monthly site visit.
Territory-Managers
Territory Managers
Every customer has their own local Territory Manager who visits each site every month to carry out preventative maintenance.
Marketing-Support
Marketing Support
We are experts in creating the demand for our iced drinks. Innovate display materials and exciting promotional activity enables you to engage with your consumers and really drive volume sales at the point of purchase.
Staff-Training
Staff Training
We offer full staff training and follow up refresher courses as required.
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24/7 Service Support
Our UK-based Customer Service lines are open 24 hours a day, 7 days a week, for 363 days of the year.
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Stock Replenishment
We also take care of your stock with our order replenishment system, whereby we can immediately tell you exactly how much product you have sold since our last visit and will suggest how much stock you need until your next call.

Marketing Support

Innovative marketing campaigns to help you to drive your sales.

Attract your customers

Our marketing team is growing and so are our ideas! We can create a vast array of items and campaigns to suit your needs; from our Fiendish Flavours promotion at Halloween to our Chill to Win promotion.

Keep your POS fresh!

Our passion is your business and we are experts in creating the demand for our iced drinks. Innovative display material and exciting promotional activity enables you to engage with your consumers and really drive volume sales at the point of purchase.

That extra incentive

We regularly run a variety of consumer promotions with a number of our retail partners. We are constantly looking for opportunities to do more and more to support our customers and drive engagement.

Be Noisy!

Following the integration into Vimto OOH; our brands are growing and growing with links to both Vimto and Levi Roots and a vast array of opportunities.

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Equipment

The latest in fast freeze equipment

All our equipment is designed and manufactured to our specifications. Our reliable fast freeze units enable our products to be sold in the most demanding of environments.

  • State of the art equipment provided free on loan, where viable
  • Serviced and maintained free of charge
  • Each product has its own unique freezer
  • Specifically manufactured to produce the perfect iced drink
  • 360° freezer branding to drive impulse purchases
  • Fully automated, self-filling option available where required
  • NSF & UL approved dispensing equipment
  • All equipment is free on loan

A few of our clients

We’re proud to work with some of the UK’s biggest leisure companies and operators. Here are just a few of our wonderful partners:

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Our brands Froozie (all flavours) and Slurp (Strawberry & Chocolate flavours only) are school’s compliant, meaning that they meet the School’s Food Trust Guidelines.

Want to find out more about what we can do for your school? Get in touch using the Contact Form below.

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Get in Touch

CONTACT US

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